👋🇨🇦 so who is jordan?

Senior product designer, mentor, podcast host, workshop speaker, and coffee-fuelled creative based in Vancouver...powering pixels with pourovers ☕️

I lead product design with end-to-end ownership – defining problems, shaping MVPs, scoping, and aligning teams around a shared vision. I work closely with C-level executives, product, engineering, and QA to turn strategy into actionable solutions. My work delivers 0→1 features that are accessible, scalable, and built for long-term impact.

I'm currently at SAP Business Data Cloud. Previously, I worked for Jostle, an employee success platform, SAP Analytics Cloud to help businesses gain AI insights on their data, along with the City of Vancouver to help citizens vote and find information faster within their City.

My Design Approach

I approach product design through strategic thinking – shaping not just how things look, but how they scale and influence other parts of the product. For me, design isn’t just about UI or design systems – it’s about asking the right questions early, aligning teams around a shared vision, and making intentional decisions that hold up over time.

Whether I’m building a tokenized design system, leading AI-powered search, or even mentoring designers through career pivots, I’m always thinking about the broader impact: How will this scale? How will it be maintained? Will this still make sense six months from now...or years from now?

I don’t just ship to prod — I ship with purpose and intentionality.

Work Experience

User Experience Design Specialist

SAP Business Data Cloud: Nov 2025 - now

Director, Board of Directors

Vancouver Design Community: Jan 2025 - now

Intermediate Product Designer

Jostle: Mar 2023 - Nov 2025

Junior Product Designer

Jostle: Jul 2021 - Mar 2023

UX Design Intern

SAP Analytics Cloud:May 2019 - Aug 2020

UX Design Intern

City of Vancouver: May 2018 - Aug 2018

For a detailed overview of my responsibilities, please view my LinkedIn

UX Community Mentorship

I’m passionate about mentorship as more than a one-time conversation – it’s about offering ongoing support as designers grow, reflect, and find their path.

Since 2021, I’ve mentored through BobaTalks, and supported student communities as a hackathon mentor and judge. I care deeply about creating space for others to learn, ask questions, and feel seen in the design community.

I also currently help advise the Vancouver Design Community as a Director on the Board of Directors.

Speaking

Beyond my day-to-day design work, I love sharing what I’ve learned (and what I’m still learning) with the community.

I’ve spoken at conferences, joined panel discussions, and led hands-on UX workshops – always aiming to make design more accessible, practical, and human.

Here's a full list of my speaking engagements.

Outside my 9-5, I dive into my other creative rituals

Outside of the 9-5, I trade pixels for pour-overs and layer styles for latte art. My pandemic hobby as a home barista turned into a full-on ritual – complete with blueberry matcha experiments and maple hojicha-fueled mornings.

If I’m not brewing, I’m hopping between cafes, getting back into jazz piano,trying the best new monthly ice cream flavours (Earnest > Rain or Shine), or creating a PRD for a travel plan.